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About Me

Location
California, USA
Languages
English, French, Italian

I help businesses turn challenges into growth opportunities with clear, actionable strategies. Drawing on experience advising global brands in sectors from retail and restaurants to travel and financial services, I specialize in identifying market opportunities, refining brand positioning, and building roadmaps that deliver results. My approach blends deep market understanding with practical execution, ensuring strategies don’t just look good on paper—they work in the real world. Whether you’re developing a new product, repositioning your brand, or seeking ways to drive customer engagement, I provide the strategic clarity and partnership you need to move forward with confidence.

 5.00 rating from 3 reviews
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 5.00 rating from 3 reviews
Have you worked with Carolyn before?
Leave a review

Experience

Recent Work

  • Founder, Strategis Global Consulting: Deliver tailored strategy and insights, helping clients solve business challenges and build long-term advisory relationships.
  • Strategy & Transformation Consulting at Mastercard (Data & Services):  Delivered strategy & transformation projects across airlines, financial institutions, grocery, restaurants, and retail.
    • Airlines – Established governance for SessionM campaign roadmap and launched a 500K direct mail acquisition campaign with a 5% response rate. Recommended 9 targeted engagement campaigns based on cardholder behavior.
    • Financial Institutions: Designed UI/UX solutions that reduced gaming behavior and drove a $1.8B increase in spend. Conducted market research for high-net-worth products and SME entry strategy.
    • Grocery & Restaurants:: Built GTM grocery strategy that achieved $50M in revenue goals; developed 2025 forecasting models for QSR clients.
  • Business Development, Livie & Luca:  Strengthened brand positioning and targeting, generating $1M in sales in 2 months for a kids and women’s shoe brand.
  • Non-Profit Consulting: Helped non-profits with donation, marketing, and cloud implementation strategy.
    • Identified new campaign strategy which led to raising $200K in the first 4 weeks

 

Qualifications

Education & Professional Development

  • A.S., Business Administration & Economics, Berkeley City College
  • B.S., Business Administration, UC Berkeley, Haas School of Business
  • Certificate, Entrepreneurship & Technology, UC Berkeley

Professional Expertise

  • Strategy & Consulting Expertise: Experience advising global clients across retail, travel, non-profits and financial services on growth, customer experience, and operational efficiency.
  • Airline & Travel Sector Knowledge: Delivered insights and loyalty program strategies for major airlines, driving measurable improvements in customer retention and revenue.
  • Project Leadership: Managed cross-functional teams, ensuring timely delivery of client projects with clear milestones and measurable outcomes.
  • Multilingual & Global Perspective: Trilingual (English, Italian, French) with experience on international projects and cross-cultural client collaboration.
  • Client Impact: Known for creating actionable strategies that increase operational efficiency, enhance customer experience, and support long-term business growth.

Knowledge Areas Knowledge Areas are the business domains and areas, or specialties, with which consultants, partners, and experts are most familiar.

Industries These are the industries and sectors in which consultants, partners, and experts have demonstrated knowledge and experience.

Recent Work

  • Founder, Strategis Global Consulting: Deliver tailored strategy and insights, helping clients solve business challenges and build long-term advisory relationships.
  • Strategy & Transformation Consulting at Mastercard (Data & Services):  Delivered strategy & transformation projects across airlines, financial institutions, grocery, restaurants, and retail.
    • Airlines – Established governance for SessionM campaign roadmap and launched a 500K direct mail acquisition campaign with a 5% response rate. Recommended 9 targeted engagement campaigns based on cardholder behavior.
    • Financial Institutions: Designed UI/UX solutions that reduced gaming behavior and drove a $1.8B increase in spend. Conducted market research for high-net-worth products and SME entry strategy.
    • Grocery & Restaurants:: Built GTM grocery strategy that achieved $50M in revenue goals; developed 2025 forecasting models for QSR clients.
  • Business Development, Livie & Luca:  Strengthened brand positioning and targeting, generating $1M in sales in 2 months for a kids and women’s shoe brand.
  • Non-Profit Consulting: Helped non-profits with donation, marketing, and cloud implementation strategy.
    • Identified new campaign strategy which led to raising $200K in the first 4 weeks

 

Education & Professional Development

  • A.S., Business Administration & Economics, Berkeley City College
  • B.S., Business Administration, UC Berkeley, Haas School of Business
  • Certificate, Entrepreneurship & Technology, UC Berkeley

Professional Expertise

  • Strategy & Consulting Expertise: Experience advising global clients across retail, travel, non-profits and financial services on growth, customer experience, and operational efficiency.
  • Airline & Travel Sector Knowledge: Delivered insights and loyalty program strategies for major airlines, driving measurable improvements in customer retention and revenue.
  • Project Leadership: Managed cross-functional teams, ensuring timely delivery of client projects with clear milestones and measurable outcomes.
  • Multilingual & Global Perspective: Trilingual (English, Italian, French) with experience on international projects and cross-cultural client collaboration.
  • Client Impact: Known for creating actionable strategies that increase operational efficiency, enhance customer experience, and support long-term business growth.

Carolyn's Store

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Services

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Products

Reviews

  • Evan V
    5 out of 5

    –

    Carolyn effectively put together a structured framework for strategy development, and enthusiastically dissected the market across key industry archetypes while engaging experts around the globe. She also has a plethora of international aptitude. With her cultural quotient and linguistic abilities, she should add even broader value to your consulting clients.

  • MaryKate M
    5 out of 5

    –

    Carolyn brings experience across marketing, strategy, and project management, and is both a strong team member and a capable leader. She is professional, a pleasure to work with, and being trilingual is an added asset that continues to impress me.

  • Miltiadis M
    5 out of 5

    –

    Carolyn has strong consulting skills; not only in client management but also in strategy brainstorming and deck development. While the 10-hour time difference was challenging, she always managed to join every call (even the very early morning ones) with the same great spirit and enthusiasm. It was great working with her, and beyond her professional skills, she is also a wonderful person.

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