
Line Tousignant
Business, Digital, and web3 Strategy Consultant
Helping businesses achieve top performance through strategic planning and optimized customer experience
Languages
English, French
Location
New York, USA
Time Zone
- Eastern
Credentials
Master Business of Administration (MBA)
Expertise
Line is a consultant/advisor passionate about innovation, strategy, and connecting the dots to deliver concrete results. She excels in business and digital transformation, strategic roadmap, brand positioning and customer experience design (in-store and online). As a result of her work, Line was nominated as one of the Top 100 Retail Influencers of 2021 and 2022 by RETHINK Retail.
Line has a proven track record of increasing value for her customers. Through strategic thinking and a creative problem-solving approach, she is always focused on results and ROI. She works with both B2B & B2C small businesses and global corporations.
Passionate about innovation and technology, Line is currently very excited about all the opportunities offered by Web 3.0, from NFTs to Metaverse. Part of her current work is to educate her clients on these new opportunities or to help them develop WEb3 strategic concepts.
Education & Professional Development
- Master Business of Administration (MBA)
Notable Career History
- Head of Strategy for Valtech, a global web agency, Line has been working with customers from various industries and many luxury brands. As part of her role, she recruited, built, and defined processes for the agency strategy practice, growing a new multi-million-dollar revenue stream for the agency.
- Founder and CEO of a startup measuring word of mouth influence. She designed the concept!
- Designed a “phygital” customer experience for a new cosmetics concept store which resulted in a 200% engagement increase, 30% conversion for account registration, and 6X increase in purchases after engaging with virtual try-on.
- Created a webinar & workshop helping her customers understand web3 challenges and opportunities.
- Communications
- Content and Copy
- Business Names & Slogans
- Marketing
- Branding
- Value Foundations
- Brand Storytelling
- Brand Strategy
- Brand Identity
- Brand management
- Market research
- Focus groups
- Target Personas
- Competitive Audit
- Market Scans & Competitive Audits
- Business Strategy
- Startups
- Corporate Strategy
- Business transformation
- Sector Development Strategy & Roadmap
- Transformation Strategy & Roadmap
- Innovation
- Pursuing new market opportunities
- Ecosystem Mapping
- New technologies and web3
- Stakeholder Management
- Operating a business
- Strategic Planning
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Line is a consultant/advisor passionate about innovation, strategy, and connecting the dots to deliver concrete results. She excels in business and digital transformation, strategic roadmap, brand positioning and customer experience design (in-store and online). As a result of her work, Line was nominated as one of the Top 100 Retail Influencers of 2021 and 2022 by RETHINK Retail.
Line has a proven track record of increasing value for her customers. Through strategic thinking and a creative problem-solving approach, she is always focused on results and ROI. She works with both B2B & B2C small businesses and global corporations.
Passionate about innovation and technology, Line is currently very excited about all the opportunities offered by Web 3.0, from NFTs to Metaverse. Part of her current work is to educate her clients on these new opportunities or to help them develop WEb3 strategic concepts.
Education & Professional Development
- Master Business of Administration (MBA)
Notable Career History
- Head of Strategy for Valtech, a global web agency, Line has been working with customers from various industries and many luxury brands. As part of her role, she recruited, built, and defined processes for the agency strategy practice, growing a new multi-million-dollar revenue stream for the agency.
- Founder and CEO of a startup measuring word of mouth influence. She designed the concept!
- Designed a “phygital” customer experience for a new cosmetics concept store which resulted in a 200% engagement increase, 30% conversion for account registration, and 6X increase in purchases after engaging with virtual try-on.
- Created a webinar & workshop helping her customers understand web3 challenges and opportunities.
- Communications
- Marketing
- Business Strategy
Line's Store
Services
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Brand Positioning
$250.00 excluding taxAre your clients clear on what you are all about? Do you have to compete on price because your offer is perceived as very similar to the competition? Is there a white space opportunity in the market that you are missing? A clear brand positioning is a key success factor for your business growth.
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Customer Research
$250.00 excluding taxBuild a customer-centric strategy that converts by knowing your target audience: Who are they? What motivates their purchase? What is their decision-making process? Where to find them?
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Customer Experience Strategy
$250.00 excluding taxIs your customer experience inconsistent or not clearly defined? Do you have a high rate of cart abandonment? Maybe you are not clear on what your customers want? Or do internal misalignments contribute to a less than optimized customer experience? Time to map a customer experience aligning your business objectives with your customers’ needs.
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Competitive analysis
$3,500.00 excluding taxKnow your competitors. Find their strengths and weaknesses. Identify and build on your competitive edge to drive your business to the next level.
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Products
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Qualitative Customer Research Methodology and Guide
$35.00 excluding taxGuide and methodology for in-house customer research.
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Qualitative Customer Research Methodology and Guide
Guide
$35.00 excluding tax
Applicable taxes and service charges will be applied during checkout.Guide and methodology for in-house customer research.