Jon Reay
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United Kingdom
Time Zone
Greenwich Mean Time (GMT)

Bachelor of Computer Science with Mathematics (BSc)

Business Strategy, Communications, Leadership, Marketing, Operations, Product & Design, Sales & eCommerce, Technology & Data

Jon runs his own strategic consultancy, helping clients keep the pace of digital change.

Here, and in previous roles leading strategy teams at top digital agencies worldwide, Jon has developed and executed digital strategies for the likes of Team GB, Lloyd’s of London, IKEA, William Grant & Sons, central UK Government and Tourism New Zealand.

Educated in Computer Science at the University of Bristol (UK), Jon has experience working with a range of digital technologies to which he brings significant value to IT, marketing and business strategies for clients. Jon has written for numerous publications and spoken at events and conferences in Europe and North America.

Education & Professional Development

  • BSc Computer Science with Mathematics, 1st Class Honours at University of Bristol (UK)

Notable Career History

  • Founder, Rewrite Digital, 2018 – present
  • Head of Strategy, Great State, 2017 – 2018
  • Principal Planner, Bray Leino, 2016 – 2017
  • Digital Strategy Director, Aqueduct, 2008 – 2016
  • Strategist & Information Architect, Shift, 2006 – 2008
  • Senior Associate, Sapient, 2001 – 2006

Optimum Nutrition (sports nutrition brand)

Digital audit and strategy for the UK business, including competitor and market analysis. My work has enabled the organisation to optimise the performance of digital investment and transform how they harness rapidly growing digitisation in their industry.

Circumstance Distillery

Developed the world’s first Artificial Intelligence (AI) gin as an example of how brands can harness digital in innovative new ways. The recipe for the gin would not have been conceived by human input alone and was created much faster than the traditional approach. Gaining worldwide attention from the drinks and tech media, the work won a Data & Marketing Association (DMA) Award for Best Use of AI.

Leonard Cheshire (disability charity)

Digital audit, strategy, training and operational support. My work has elevated the charity’s short term digital performance and long term aspirations.

  • Business Strategy
  • Business transformation
  • Process engineering
  • Workflow planning and mapping
  • Innovation
  • Pursuing new market opportunities
  • Analytics & Data Science
  • Statistical analysis
  • Data science
  • Dashboards
  • Visualizations
  • Custom KPIs and Indicators
  • Stakeholder Management
  • Business analysis
  • Communications
  • Content and Copy
  • Content Strategy
  • Technical writing
  • Content templates
  • Communications Strategy
  • Leadership
  • Change Management
  • Change Management Strategy
  • Project-based Change Management
  • Enterprise change management
  • Creating a resilient organization
  • Building organizational capacity
  • People management
  • Helping teams work remotely
  • Marketing
  • Market research
  • Focus groups
  • Target Personas
  • Competitive Audit
  • Search Engine Optimization (SEO)
  • SEO keyword research
  • Social media marketing
  • Organic content (own feed)
  • Promoted content
  • Paid digital marketing
  • Google adwords
  • Paid search / Search Engine Marketing (SEM)
  • Sponsored content
  • Email marketing
  • Platforms and software
  • Budget & Planning
  • Marketing budget
  • Campaign planning
  • Digital marketing strategy
  • Digital advertising
  • Affiliate marketing
  • Influencer marketing
  • Web/campaign analytics
  • Google tag manager (GTM)
  • Google analytics
  • Conversion rate optimization (CRO)
  • Operations
  • Project management
  • Project strategy
  • Program management
  • Waterfall project management
  • Agile & Scrum
  • Operational strategy & planning
  • Policies and guidelines
  • Operational efficiency
  • Performance monitoring and KPIs
  • Process mapping
  • Process design
  • Process automation
  • Automation strategy
  • Zapier
  • Customer support
  • Support systems and sortware
  • Planning and setup
  • Product & Design
  • User Experience (UX)
  • User research
  • Focus groups
  • User interviews
  • Usability testing
  • Information architecture (IA)
  • Business analysis
  • Product management
  • Product design and vision
  • Roadmapping
  • Requirements specifications
  • "Moonshot" Problem solving
  • Go-to-market strategy
  • User-centered design
  • Sales & eCommerce
  • Sales strategy
  • Selling domestically
  • Selling internationally
  • B2B Sales
  • Lead generation
  • Customer relationship management
  • CRM systems
  • E-Commerce
  • Store Management
  • Product Research
  • Sales optimization
  • Marketing assessment
  • Technology & Data
  • Audit & evaluations
  • IT roadmap & planning
  • Managed services
  • Data analysis and reporting

Jon's Store

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