pat pirisi
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Ontario, Canada
Time Zone
Eastern (ET)
Business Strategy, Communications, Marketing


Business Strategy

As a brand specialist, I help identify, define, and communicate why your company matters and why your customers should care.

With the convergence and blurring of communication channels today, marketing communications have become a busy and challenging space. Having experience across an endless spectrum of mediums, I know how to ensure you thrive in this dizzying and ever-evolving landscape.

In the fierce battle for attention, I create and champion unique and disruptive ideas that drive engagement, persuasion and sales.

Having worked as a writer, creative director and brand strategist for over two decades, I have held key leadership positions, produced breakthrough strategies, and created award-winning ad campaigns that delighted customers and kept competitors up at night.

My experience includes leading brands like Wal-Mart, Rogers Communications, Apple, Chrysler, Nissan, The City of Toronto, Ontario Ministry of Environment, Hershey, Cadbury, Heinz, AB InBev, Under Armour, Home Depot, Pfizer, Shire, CIBC, TD Bank, GE Capital, Unilever, Nestle, and non-profit work includes the likes of Diabetes Canada, Canadian Cancer Society, Imagine Canada, Alzheimer Society Canada, Kids Help Phone, Concerned Children’s Advertisers, among others.

I’m a graduate of the University of Toronto having completed a 4-year co-specialist program with a double major in English and Philosophy.

Coming soon..

  • Business Strategy
  • Brand
  • Brand Strategy
  • Brand Storytelling
  • Communications
  • Content and Copy
  • Business Names & Slogans
  • Communications Strategy
  • Thought Leadership
  • Marketing
  • Branding
  • Brand Storytelling
  • Brand Strategy
  • Copywriting
  • Digital advertising
  • Advertising
  • Creative Direction

Pat's Store

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