Description
Too many podcasters focus on what they want to publish. Too few consider what their listeners actually want to hear.
Identifying key audience characteristics is hugely important when developing effective engagement and growth strategies. This survey template can be used to efficiently gather demographic and psychographic data on your podcast audience. Copies for both prospective listeners (23 questions) and existing audiences (30 questions) are included.
Audience data gathered using this template has been referenced in pitches that established partnerships with TVOntario and PBS.
INCLUDED: 1 x Survey Template Copy (Existing Audiences), 1 x Survey Template Copy (Prospective Audiences)
