Line Tousignant
5.00 rating from 3 reviews
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Languages
English, French
Location
New York, USA
Regions
Global
Time Zone
Eastern
Credentials

Master Business of Administration (MBA)

Expertise
Business Strategy, Communications, Leadership, Marketing, Operations, Product & Design

Line is a consultant/advisor passionate about innovation, strategy, and connecting the dots to deliver concrete results.  She excels in business and digital transformation, strategic roadmap, brand positioning and customer experience design (in-store and online). As a result of her work, Line was nominated as one of the Top 100 Retail Influencers of 2021 and 2022 by RETHINK Retail.

Line has a proven track record of increasing value for her customers. Through strategic thinking and a creative problem-solving approach, she is always focused on results and ROI. She works with both B2B & B2C small businesses and global corporations.

Passionate about innovation and technology, Line is currently very excited about all the opportunities offered by Web 3.0, from NFTs to Metaverse. Part of her current work is to educate her clients on these new opportunities or to help them develop WEb3 strategic concepts.

Education & Professional Development

  • Master Business of Administration (MBA)

 Notable Career History

  • Head of Strategy for Valtech, a global web agency, Line has been working with customers from various industries and many luxury brands. As part of her role, she recruited, built, and defined processes for the agency strategy practice, growing a new multi-million-dollar revenue stream for the agency.
  • Founder and CEO of a startup measuring word of mouth influence. She designed the concept!

  • Designed a “phygital” customer experience for a new cosmetics concept store which resulted in a 200% engagement increase, 30% conversion for account registration, and 6X increase in purchases after engaging with virtual try-on.
  • Created a webinar & workshop helping her customers understand web3 challenges and opportunities.

  • Business Strategy
  • Startups
  • Corporate Strategy
  • Business transformation
  • Sector Development Strategy & Roadmap
  • Transformation Strategy & Roadmap
  • Innovation
  • Pursuing new market opportunities
  • Ecosystem Mapping
  • New technologies and web3
  • Stakeholder Management
  • Operating a business
  • Strategic Planning
  • Communications
  • Content and Copy
  • Business Names & Slogans
  • Leadership
  • Coaching
  • Leadership Coaching
  • Change Management
  • Project-based Change Management
  • People management
  • Building a cross-functional team
  • Marketing
  • Branding
  • Value Foundations
  • Brand Storytelling
  • Brand Strategy
  • Brand Identity
  • Brand management
  • Market research
  • Focus groups
  • Target Personas
  • Competitive Audit
  • Market Scans & Competitive Audits
  • Operations
  • Project management
  • Performance monitoring and KPIs
  • Process mapping
  • Process design
  • Product & Design
  • User Experience (UX)
  • User research
  • Focus groups
  • User interviews
  • Usability testing
  • Product management
  • Product design and vision
  • Roadmapping
  • Go-to-market strategy

Line's Store

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